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🎓 Education & EdTech Specialists

EdTech Marketing That
Fills Seats, Not Just Forms

Admission campaigns for schools, colleges, coaching centres, and EdTech platforms. Seasonal surges, parent targeting, YouTube strategy — a complete growth engine for education brands.

📈 Free Education & EdTech Audit 💬 WhatsApp Now

4xAvg Admissions Growth

-60%Cost Per Admission

45 DaysTo Season Launch

5xOrganic Course Signups

Industry Challenges

What Makes Education & EdTech
Marketing Complex

Understanding your industry's unique challenges is what separates generic agencies from specialists who actually deliver.

📅

Seasonal Demand Spikes

Admissions happen in 2-3 windows per year. Your entire annual revenue depends on 90-day campaigns. Getting it wrong = empty classrooms.

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Parent + Student Dual Targeting

For schools and colleges, you need to convince students AND parents — different messaging, different platforms, different CTAs.

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Intense Competition

Every EdTech spends crores on ads. Standing out requires smarter creative, better landing pages, and channels your competitors aren't using.

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YouTube is Non-Negotiable

EdTech consumers research on YouTube. Without a video strategy, you're invisible in the highest-intent research channel.

We solve these challenges daily.

Free 30-min Education & EdTech strategy audit — no commitment.

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Our Solutions

Exactly What Education & EdTech
Businesses Need

Services tailored to your industry's buyer journey, regulations, and competitive dynamics — not a generic package.

🎯

Admission Season PPC

Google + Meta campaigns timed to admission seasons with parent and student targeting.

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YouTube SEO + Ads

Video content strategy, YouTube SEO, and pre-roll ads on competitor and topic channels.

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Social Media Strategy

Instagram for students, Facebook for parents — different content, same brand goal.

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Educational SEO

Blog content, comparison pages, and landing pages that rank for course + admission queries.

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Lead Nurturing Funnels

WhatsApp sequences that guide enquiries through the decision process to enrollment.

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Campus/Platform SEO

Local SEO for physical campuses and app store optimisation for EdTech platforms.

Verified Results

Real Education & EdTech Results.
Real Numbers.

Every number verified by the client. No estimates.

CodeLab EdTech

Case Study: CodeLab EdTech – B2B Corporate Training via LinkedIn | AK Network Solutions…

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180K

MindBloom EdTech

Case Study: MindBloom EdTech – From 2,200 to 180K Subscribers | AK Network Solutions…

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BrightPath Academy

BrightPath Academy Case Study: 4x Admissions via Google Ads | AK Network Solutions @media…

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EduPlus

Case Study: EduPlus – 5x Organic Course Signups in 12 Months | AK Network…

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Education & EdTech Reviews

What Education & EdTech Clients Say

★★★★★

"4x student admissions in one academic year. The PPC + YouTube strategy was exactly what EdTech needs. Cost per admission dropped 60%. AKNS understood the admission season pressure perfectly."

BrightPath AcademyCEO

★★★★★

"5x organic course signups in 12 months via SEO alone. AKNS built a content architecture around every major course query. We now get 500+ organic leads per month."

EduPlus LearningFounder

★★★★★

"LinkedIn + content strategy generated 180 b2b corporate training enquiries per month within 6 months. AKNS understood B2B EdTech completely — not just consumer education."

CodeLab EdTechMarketing Head

Ready for similar results?

250+ brands scaled. Senior specialists. No lock-in.

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Frequently Asked

Education & EdTech Marketing FAQs

Everything you need to know before investing in education & edtech marketing.

How do you target parents vs students separately? +

We use platform-specific strategies: Instagram and YouTube target students aged 16-25; Facebook and Google target parents. The messaging is completely different — students want experience and career outcomes; parents want ROI and safety.

Can you help us for the admission season starting next month? +

Yes — we can launch campaigns within 7-10 days. We have ready-to-deploy templates for education ads and landing pages that we customise to your institution in the first week.

What's the most effective channel for EdTech course sales? +

For online courses: YouTube ads + Google Search + email/WhatsApp retargeting. For physical institutions: Google Search + Facebook (parent) + local SEO. YouTube is consistently the highest-ROI channel for EdTech.

How do you measure admission campaign success? +

We track: enquiries, show rate, enrollment rate, cost per enrollment, and revenue per campaign. We connect marketing spend directly to actual admissions — not just lead count.

Can you help with app downloads for EdTech platforms? +

Yes — we run App Install campaigns on Google (Universal App Campaigns) and Meta, plus App Store Optimisation (ASO) for iOS and Android. We also run YouTube pre-roll targeting competitor app users.

Do you offer separate strategies for test prep vs. degree programs? +

Yes. Test prep (JEE, NEET, UPSC, CAT) is high-urgency, peer-influenced, and YouTube-dominated. Degree programs are parent-influenced, long-consideration, and Google Search + social dominated. Completely different playbooks.

Services For Education & EdTech